Foundation & branding for Klimaatexamen
Climate change. You hear and read a lot about it. But what is it really like? What are the causes, what are the consequences and what are the solutions?
Although you can read a lot about it, it is sometimes difficult to absorb the right information, with this motivation the climate exam was created. Once a year we organise a climate exam that highlights the state of the climate, and you test your knowledge in a fun way. Whether you can pass it is up to the user, but by using gamification, participation will make your knowledge richer.
Utrecht, The Netherlands
2024
Education
Achievements
10.000 online users
Challenge
Time, that was the main issue, we only had a few weeks to develop a brand and make a online platform where users could actually make an online climate examen in a intuitive & fun manner.
Results
This venture was a success, with a physical exam that exceeded 10 times our expected participants and a first edition of the online exam of 10000 participants, we reached a total amount of users that was far beyond our scope.